CSU-Carig
Marketing management : knowledge and skill /
by Peter, J. Paul
Additional authors:
Donnelly, James H.
Edition statement:Sixth edition.
Published by :
Irwin/McGraw-Hill,
(Boston : )
Physical details: xx, 876 pages : Illustrations ; 27 cm.
ISBN: 0072315571.
Year: 2000
| Item type | Location | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
Books
|
General Collection | Applied Sciences | 658.8 P4414 2000 (Browse shelf) | Available | 003678 |
Browsing Cagayan State University - Carig Library Shelves , Shelving location: General Collection , Collection code: Applied Sciences Close shelf browser
| 658.8 M1272 1994 Essentials of marketing : a global managerial approach / | 658.8 M1272 1994 Essentials of marketing : a global managerial approach / | 658.8 M3413 2003 Marketing management : an asian perspective / | 658.8 P4414 2000 Marketing management : knowledge and skill / | 658.8 P9477 2019 Essentials of marketing management / William M. Pride, O. C. Ferrell. | 658.8 P9477 2019 Essentials of marketing management / William M. Pride, O. C. Ferrell. | 658.8 P9477 2019 Essentials of marketing management / William M. Pride, O. C. Ferrell. |
Includes bibliographical references and index.
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