CSU - Carig Campus Learning and Resource Center catalog

Normal view MARC view ISBD view

Peter, J. Paul

Marketing management : knowledge and skill / - Sixth edition. - Boston : Irwin/McGraw-Hill, ©2000. - xx, 876 pages : Illustrations ; 27 cm.

Includes bibliographical references and index.

ISBN: 0072315571

Subjects--Topical Terms:
Marketing – Management.
Marketing – Management – Case studies.

Dewey Class. No.: 658.8 / P4414 2000

Place hold
Print
Add to your cart (remove)
Save record
More searches

CSU - Carig Campus Learning and Resource Center

LRC WEB OPAC

Web OPAC Search