CSU-Carig
Essentials of marketing : a global managerial approach /
by McCarthy, E. Jerome
Additional authors:
Perreault, William D.
Series:
(The Irwin series in marketing)
Edition statement:6th edition.
Published by :
Irwin,
(Burr Ridge, Illinois :)
Physical details: xxiii, 552 pages : colored illustration ; 27 cm.
ISBN: 0256127468.
Subject(s):
Marketing.
Year: 1994
| Item type | Location | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
Books
|
General Collection | Applied Sciences | 658.8 M1272 1994 (Browse shelf) | Available | 003592 | |
|
Books
|
General Collection | Applied Sciences | 658.8 M1272 1994 (Browse shelf) | Available | 003593 | |
|
Books
|
General Collection | Applied Sciences | 658.8 M1272 1994 (Browse shelf) | Available | 003594 |
Includes bibliographical references and index.
There are no comments for this item.