CSU-Carig
and promotion : an integrated marketing communications perspective /
by Belch, George E.
Additional authors:
Belch, Michael A.
Series:
(The McGraw-Hill/ Irwin series in marketing)
Published by :
McGraw-Hill,
(Boston : )
Physical details: xxvi, 779 pages : illustrations ; 26 cm.
ISBN: 0071235035.
Year: 2004
| Item type | Location | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
Books
|
General Collection | Applied Sciences | 659.1 B4106 2004 (Browse shelf) | Available | 003620 | |
|
Books
|
General Collection | Applied Sciences | 659.1 B4106 2004 (Browse shelf) | Available | 003621 | |
|
Books
|
General Collection | Applied Sciences | 659.1 B4106 2004 (Browse shelf) | Available | 003622 |
Includes bibliographical references and index.
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