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Marketing management /

by Kotler, Philip
Additional authors: Management.
Published by : Pearson Education, (Upper Saddle River, New Jersey :) Physical details: xxix, 706 pages : colored illustrations ; 27 cm. ISBN: 0130497150.
Subject(s): Marketing.
Year: 2003
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Item type Location Collection Call number Status Date due Barcode
Books Books General Collection Applied Sciences 658.8 K8487 2003 (Browse shelf) Available 003650
Browsing Cagayan State University - Carig Library Shelves , Shelving location: General Collection , Collection code: Applied Sciences Close shelf browser
658.8 B6698 1992 Marketing / 658.8 D5613 1997 Marketing management / 658.8 K8487 2002 Principles of marketing / 658.8 K8487 2003 Marketing management / 658.8 L299 1998 Marketing management : concepts and applications for strategic marketing planning / 658.8 L299 1998 Marketing management : concepts and applications for strategic marketing planning / 658.8 L299 1998 Marketing management : concepts and applications for strategic marketing planning /

Includes bibliographical references and index.

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