CSU - Carig Campus Learning and Resource Center catalog

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Kotler, Philip

Marketing management / - Upper Saddle River, New Jersey : Pearson Education, c2003. - xxix, 706 pages : colored illustrations ; 27 cm.

Includes bibliographical references and index.

ISBN: 0130497150

Subjects--Topical Terms:
Marketing.

Dewey Class. No.: 658.8 / K8487 2003

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