Marketing mistakes /
by Hartley, Robert F.
Edition statement:6th edition. Published by : John Wiley & Sons, (New York :) Physical details: x, 366 pages ; 24 cm. ISBN: 0471000884.
Subject(s):
Marketing – United States – Case studies.
Year: 1995
Item type | Location | Collection | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
Books | General Collection | Applied Sciences | 658.800973 H2554 1995 (Browse shelf) | Available | 003645 |
Browsing Cagayan State University - Carig Library Shelves , Shelving location: General Collection , Collection code: Applied Sciences Close shelf browser
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658.8 Sk35 1990 Marketing / | 658.8 T278 2000 Market leadership strategies for service companies : creating growth, profits, and customer loyalty / | 658.800285 K8469 1997 Understanding electronic commerce / | 658.800973 H2554 1995 Marketing mistakes / | 658.802 D2861 1995 The strategic role of marketing : understanding why marketing should be central to your business strategy | 658.802 H187 1992 Strategic market planning / | 658.802 K455 1995 Strategic marketing problems : cases and comments / |
Includes bibliographical references.
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