CSU - Carig Campus Learning and Resource Center catalog

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Hartley, Robert F.

Marketing mistakes / - 6th edition. - New York : John Wiley & Sons, c1995. - x, 366 pages ; 24 cm.

Includes bibliographical references.

ISBN: 0471000884

Subjects--Topical Terms:
Marketing – United States – Case studies.

Dewey Class. No.: 658.800973 / H2554 1995

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