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Media planning : a practical guide /

Published by : NTC Business Books, (Lincolnwood, Ill., U.S.A. :) Physical details: xv, 165 pages : illustrations ; 23 cm. ISBN: 0844230464 (pbk.).

Subject(s): Advertising media planning.

Year: 1985

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Item type	Location	Collection	Call number	Status	Date due	Barcode
Books	Cagayan State University - Carig Library General Collection	Applied Sciences	659.111 Si9618 1989 (Browse shelf)	Available		002634

Includes index.

"Glossary/index": p. 156-165.

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