Standing room only : strategies for marketing the performing arts / Philip Kotler, Joanne Scheff. (Record no. 77)
000 -LEADER | |
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fixed length control field | 00567cam a2200157 a 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 0875847374 (alk. paper) |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 791.0698 |
Item number | K874 1997 |
100 1# - MAIN ENTRY--AUTHOR NAME | |
Personal name | Kotler, Philip., author. |
245 10 - TITLE STATEMENT | |
Title | Standing room only : strategies for marketing the performing arts / Philip Kotler, Joanne Scheff. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | Boston, MA. : |
Name of publisher | Harvard Business School Press, |
Year of publication | c1997. |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | xii, 560 pages : |
Other physical details | illustrations; 24 cm. |
500 ## - GENERAL NOTE | |
General note | Includes bibliographical references and index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Performing arts -- Marketing. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Scheff, Joanne. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Books |
Source of acquisition | Permanent Location | Date acquired | Koha item type | Collection code | Accession Number | Lost status | Shelving location | Withdrawn status | Current Location | Full call number |
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School | Cagayan State University - Carig Library | 2014-08-30 | Books | Arts & Recreation | 000165 | General Collection | Cagayan State University - Carig Library | 791.0698 K874 1997 |