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61.
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Advertising, promotion, and other aspects of integrated marketing communications /
by Shimp, Terence A.
Publication:
Mason, Ohio :
South-Western Cengage Learning,
2013
. xxii, 729 pages :
, Previous ed. published in 2010.
Date:
2013
Availability:
Copies available:
Cagayan State University - Carig Library
(1),
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62.
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Google AdWords for dummies [electronic resource] /
by Jacobson, Howie.
Publication:
Hoboken, NJ :
Wiley Publishing,
2009
. one online resource, 437 pages :
, Rev. ed. of: AdWords for dummies. c2007. | Includes index.
Date:
2009
Availability:
Copies available:
Cagayan State University - Carig Library
(1),
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63.
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30 days to social media success : [electronic resource] the 30 day results guide to making the most of Twitter, blogging, LinkedIn, and Facebook /
by Martin, Gail,
Publication:
Franklin Lakes, NJ :
Career Press,
2010
. one online resource, 255 pages :
, Includes index.
Date:
2010
Availability:
Copies available:
Cagayan State University - Carig Library
(1),
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64.
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301 ways to use social media to boost your marketing [electronic resource] /
by Parker, Catherine,
Publication:
New York :
McGraw-Hill,
2011
. one online resource, 352 pages :
Date:
2011
Availability:
Copies available:
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(1),
|
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65.
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The age of persuasion : [electronic resource] how marketing ate our culture /
by O'Reilly, Terry Edward
Publication:
Toronto :
Alfred A. Knopf Canada,
2009
. one online resource, 587 pages :
Date:
2009
Availability:
Copies available:
Cagayan State University - Carig Library
(1),
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66.
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Microsoft CRM 3 for dummies [electronic resource] /
by Scott, Joel.
Publication:
Indianapolis, IN :
Wiley Pub., Inc.,
2006
. one online resource, 411 pages :
, Includes index.
Date:
2006
Availability:
Copies available:
Cagayan State University - Carig Library
(1),
|
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67.
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Microsoft Dynamics CRM 4 for dummies [electronic resource] /
by Scott, Joel.
Publication:
Indianapolis, IN :
Wiley Pub.,
2008
. one online resource, 435 pages :
, "Generate leads, manage campaigns, and track your customers"--Cover. | Includes index.
Date:
2008
Availability:
Copies available:
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(1),
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68.
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The holiday makers : [electronic resource] magazines, advertising, and mass tourism in postwar America /
by Popp, Richard K.,
Publication:
Baton Rouge :
Louisiana State University Press,
2012
. one online resource, 233 pages :
Date:
2012
Availability:
Copies available:
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69.
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Personal branding for entrepreneurial journalists and creative professionals /
by Kelly, Sara,
Publication:
New York, NY :
Routledge,
2017
. viii, 221 pages ;
, Includes bibliographical references and index.
Date:
2017
Availability:
Copies available:
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70.
|
Sports marketing : a practical approach /
by DeGaris, Larry
Publication:
London ; | New York, NY :
Routledge,
2015
. xiv, 281 pages :
, Includes bibliographical references and index.
Date:
2015
Availability:
Copies available:
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(2),
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71.
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Marketing for tourism and hospitality / Angelita Ong Camilar-Serrano.
by Serrano, Angelita Ong Camilar
Publication:
Manila :
Unlimited Books Library Services & Publishing Inc.,
2020
. x, 201 pages :
, Includes bibliographical references and index.
Date:
2020
Availability:
Copies available:
Cagayan State University - Carig Library
(5),
|
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72.
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Global advertising / Emily Peterson.
by Peterson, Emily, author.
Publication:
New York, NY :
Larsen & Keller,
2022
. viii, 233 pages :
, Includes bibliographical references and index.
Date:
2022
Availability:
Copies available:
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73.
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Consumer behavior : building marketing strategy / Amy Nelson.
by Nelson, Amy, author.
Publication:
Forest Hill, NY :
Willford Press,
2022
. vii, 233 pages :
, Includes bibliographical references and index.
Date:
2022
Availability:
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74.
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Social media measurement and management : entrepreneurial digital analytics / Jeremy Harris Lipschultz.
by Lipschultz, Jeremy Harris, 1958- author.
Publication:
New York, NY ; | Abingdon, Oxon :
Routledge,
2020
. xxiii, 319 pages :
, Includes bibliographical references and index.
Date:
2020
Availability:
Copies available:
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75.
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Essentials of marketing management / William M. Pride, O. C. Ferrell.
by Pride, William M., author.
Publication:
Quezon City :
C & E Publishing,
2019
. viii, 386 pages :
Date:
2019
Availability:
Copies available:
Cagayan State University - Carig Library
(3),
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76.
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Advertising, promotion, and other aspects of integrated marketing communications / J. Craig Andrews, Terence A. Shimp.
by Andrews, J. Craig,
Publication:
Singapore :
Cengage Learning Asia,
2019
. xix, 635 pages :
, Includes bibliographical references and index. | Previous edition published in 2013
Date:
2019
Availability:
Copies available:
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(2),
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77.
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Principles of marketing / Cynthia A. Zarate.
by Zarate, Cynthia A., author.
Publication:
Quezon City :
C & E Publishing,
2014
. xiii, 113 pages :
, Includes bibliographical references and index.
Date:
2014
Availability:
No items available:
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78.
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Principles of marketing / Cynthia A. Zarate.
by Zarate, Cynthia A., author.
Publication:
Quezon City :
C & E Publishing,
2014
. xiii, 113 pages :
, Includes bibliographical references and index.
Date:
2014
Availability:
No items available:
|
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79.
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Presenting your research : conferences, symposiums, poster presentations and beyond / Lucinda Becker.
by Becker, Lucinda M., 1963- author.
Publication:
London :
SAGE,
2014
. viii, 147 pages :
, Includes index
Date:
2014
Availability:
Copies available:
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80.
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Principles of supply chain management : a balanced approach / Joel D. Wisner, PhD (University of Nevada, Las Vegas), Keah-Choon Tan, PhD (University of Nevada, Las Vegas), G. Keong Leong, PhD (California State University, Dominguez Hills).
by Wisner, Joel D., author.
Publication:
Boston, MA :
Cengage Learning,
2016
. xx, 553 pages :
, Includes bibliographical references and indexes.
Date:
2016
Availability:
Copies available:
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