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Consumer behavior /

by Mowen, John C.
Additional authors: Minor, Michael.
Edition statement:Fifth edition. Published by : Pearson Education, (Singapore : ) Physical details: xxi, 696 pages : Illustrations ; 25 cm. ISBN: 9814035629.
Subject(s): Consumer behavior. | Marketing research.
Year: 2000
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Item type Location Collection Call number Status Date due Barcode
Books Books General Collection Applied Sciences 658.8342 M871 2000 (Browse shelf) Available 003640
Browsing Cagayan State University - Carig Library Shelves , Shelving location: General Collection , Collection code: Applied Sciences Close shelf browser
658.8342 Ap69 2005 Applied consumer psychology / 658.8342 Ap69 2005 Applied consumer psychology / 658.8342 H852 2010 Consumer behavior in the 21st century / 658.8342 M871 2000 Consumer behavior / 658.8342 N424 2022 Consumer behavior : building marketing strategy / Amy Nelson. 658.84 B349 1991 The BDMA direct marketing desk reference / 658.84 F57 2001 The e-aligned enterprise : how to map and measure your company’s course in the new economy /

Includes index.

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