CSU-Carig
The strategic role of marketing : understanding why marketing should be central to your business strategy
by Davies, Adrian
Published by : McGraw-Hill, (London :) Physical details: ix, 205 pages : illustrations ; 24 cm. ISBN: 0077078543. Year: 1995| Item type | Location | Collection | Call number | Status | Date due | Barcode |
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Books
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General Collection | Applied Sciences | 658.802 D2861 1995 (Browse shelf) | Available | 003638 |
Browsing Cagayan State University - Carig Library Shelves , Shelving location: General Collection , Collection code: Applied Sciences Close shelf browser
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| 658.8 T278 2000 Market leadership strategies for service companies : creating growth, profits, and customer loyalty / | 658.800285 K8469 1997 Understanding electronic commerce / | 658.800973 H2554 1995 Marketing mistakes / | 658.802 D2861 1995 The strategic role of marketing : understanding why marketing should be central to your business strategy | 658.802 H187 1992 Strategic market planning / | 658.802 K455 1995 Strategic marketing problems : cases and comments / | 658.802 L6497 1995 Marketing planning in a total quality environment / |
Includes index.
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