| 000 -LEADER |
|---|
| fixed length control field |
01236nam a2200217 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| ISBN |
9781409420927 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
910.688 |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Social media in travel, tourism and hospitality : theory, practice and cases / edited by Marianna Sigala, University of the Aegean, Greece, Evangelos Christou, Alexander TEI of Thessaloniki, Greece, Ulrike Gretzel, University of Wollongong, Australia. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication |
Farnham, Surrey, England ; |
| -- |
Burlington, VT : |
| Name of publisher |
Ashgate Publishing, |
| Year of publication |
c2012. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Number of Pages |
1 online resource, xxii, 316 pages : |
| Other physical details |
illustrations |
| 490 ## - SERIES STATEMENT |
|---|
| Series statement |
(New directions in tourism analysis) |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Includes bibliographical references and index |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc |
Presenting cutting-edge theory, research and case studies investigating the web 2.0 applications and tools that transform the role and behaviour of the new generation of travelers, this book also examine the ways in which firms reengineer and implement their business models and operations |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Term |
Hospitality industry -- Social aspects. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Term |
Tourism -- Social aspects. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical Term |
Social media. |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Sigala, Marianna, editor. |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Christou, Evangelos, editor. |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Gretzel, Ulrike, editor. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Electronic Books |
CSU-Carig