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Moriarty, Sandra E.

Advertising & IMC : principles & practice / - Tenth edition. - Singapore : Pearson Education South Asia, c2015. - 669 pages : illustrations ; 28 cm.

Includes bibliographical references and index

9789814328457


Advertising.

659.1 / M854 2015

Cagayan State University University Library, Carig Campus
Tuguegarao City, Cagayan 3500 | www.csucarig.edu.ph

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