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1.
Promotion : advertising, publicity, personal selling, sales promotion / by Stanley, Richard E. Publication: Englewood Cliffs, New Jersey : Prentice-Hall, 1982 . xxii, 389 pages : , Includes index. Date: 1982 Availability: Copies available: Cagayan State University - Carig Library (1),

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2.
and promotion : an integrated marketing communications perspective / by Belch, George E. Publication: Boston : McGraw-Hill, 2004 . xxvi, 779 pages : , Includes bibliographical references and index. Date: 2004 Availability: Copies available: Cagayan State University - Carig Library (3),

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3.
Advertising, promotion, and other aspects of integrated marketing communications / by Shimp, Terence A. Publication: Mason, Ohio : South-Western Cengage Learning, 2013 . xxii, 729 pages : , Previous ed. published in 2010. Date: 2013 Availability: Copies available: Cagayan State University - Carig Library (1),

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4.
Global advertising / Emily Peterson. by Peterson, Emily, author. Publication: New York, NY : Larsen & Keller, 2022 . viii, 233 pages : , Includes bibliographical references and index. Date: 2022 Availability: Copies available: Cagayan State University - Carig Library (1),

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5.
Advertising, promotion, and other aspects of integrated marketing communications / J. Craig Andrews, Terence A. Shimp. by Andrews, J. Craig, Publication: Singapore : Cengage Learning Asia, 2019 . xix, 635 pages : , Includes bibliographical references and index. | Previous edition published in 2013 Date: 2019 Availability: Copies available: Cagayan State University - Carig Library (2),

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Cagayan State University University Library, Carig Campus
Tuguegarao City, Cagayan 3500 | www.csucarig.edu.ph

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