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1. Marketing research : an applied orientation / by Malhotra, Naresh K. Publication: Upper Saddle River, New Jersey : Prentice Hall, 1996 . xxxiii, 890 pages : , Includes bibliographical references and index. Date: 1996 Availability: Copies available: Cagayan State University - Carig Library (1),

2. Consumer behavior / by Mowen, John C. Publication: Singapore : Pearson Education, 2000 . xxi, 696 pages : , Includes index. Date: 2000 Availability: Copies available: Cagayan State University - Carig Library (1),

3. Strategic market planning / by Hamper, Robert J. Publication: Lincolnwood, Illinois : NTC Business Books, 1992 . xv, 254 pages ; , Includes index. Date: 1992 Availability: Copies available: Cagayan State University - Carig Library (1),

4. Consumer behavior in the 21st century / by Hoyer, Wayne D. Publication: Australia : Cengage Learning, 2010 . 634 pages : , Includes index. Date: 2010 Availability: Copies available: Cagayan State University - Carig Library (1),

5. Social media measurement and management : entrepreneurial digital analytics / Jeremy Harris Lipschultz. by Lipschultz, Jeremy Harris, 1958- author. Publication: New York, NY ; | Abingdon, Oxon : Routledge, 2020 . xxiii, 319 pages : , Includes bibliographical references and index. Date: 2020 Availability: Copies available: Cagayan State University - Carig Library (1),

Cagayan State University University Library, Carig Campus
Tuguegarao City, Cagayan 3500 | www.csucarig.edu.ph

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