Marketing research : an applied orientation /
by Malhotra, Naresh K.
Edition statement:2nd edition. Published by : Prentice Hall, (Upper Saddle River, New Jersey : ) Physical details: xxxiii, 890 pages : illustration ; 27 cm. ISBN: 0131257331. Year: 1996Item type | Location | Collection | Call number | Status | Date due | Barcode |
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Books | General Collection | Applied Sciences | 658.83 M2947 1996 (Browse shelf) | Available | 003629 |
Browsing Cagayan State University - Carig Library Shelves , Shelving location: General Collection , Collection code: Applied Sciences Close shelf browser
658.82 An567 2019 Advertising, promotion, and other aspects of integrated marketing communications / J. Craig Andrews, Terence A. Shimp. | 658.82 An567 2019 Advertising, promotion, and other aspects of integrated marketing communications / J. Craig Andrews, Terence A. Shimp. | 658.82 St257 1982 Promotion : advertising, publicity, personal selling, sales promotion / | 658.83 M2947 1996 Marketing research : an applied orientation / | 658.8342 Ap69 2005 Applied consumer psychology / | 658.8342 Ap69 2005 Applied consumer psychology / | 658.8342 Ap69 2005 Applied consumer psychology / |
Includes bibliographical references and index.
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