CSU-Carig
Essentials of marketing management / William M. Pride, O. C. Ferrell. (Record no. 17529)
| 000 -LEADER | |
|---|---|
| fixed length control field | 00466nam a22001457a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9789719811244 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | P9477 2019 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Pride, William M., author. |
| 245 ## - TITLE STATEMENT | |
| Title | Essentials of marketing management / William M. Pride, O. C. Ferrell. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Quezon City : |
| Name of publisher | C & E Publishing, |
| Year of publication | ©2019. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | viii, 386 pages : |
| Other physical details | illustrations ; 26 cm. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketing -- Management. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Marketing -- Management. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Source of acquisition | Permanent Location | Date acquired | Koha item type | Collection code | Accession Number | Lost status | Shelving location | Withdrawn status | Current Location | Full call number |
|---|---|---|---|---|---|---|---|---|---|---|
| School | Cagayan State University - Carig Library | 2023-03-14 | Books | Applied Sciences | 010091 | General Collection | Cagayan State University - Carig Library | 658.8 P9477 2019 | ||
| School | Cagayan State University - Carig Library | 2023-03-14 | Books | Applied Sciences | 010092 | General Collection | Cagayan State University - Carig Library | 658.8 P9477 2019 | ||
| School | Cagayan State University - Carig Library | 2023-03-14 | Books | Applied Sciences | 010093 | General Collection | Cagayan State University - Carig Library | 658.8 P9477 2019 |