CSU-Carig
Marketing management : an asian perspective / (Record no. 1512)
| 000 -LEADER | |
|---|---|
| fixed length control field | 00604nam a22002057a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0131001353 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | M3413 2003 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing management : an asian perspective / |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd edition. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Singapore : |
| Name of publisher | Prentice Hall, |
| Year of publication | c2003. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xxvi, 771 pages : |
| Other physical details | colored illustrations ; 27 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes bibliographical references and index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketing. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Management. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Ang, Swee Hoon. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Leong, Siew Meng. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Tan, Chin Tiong. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Source of acquisition | Permanent Location | Date acquired | Koha item type | Collection code | Accession Number | Lost status | Shelving location | Withdrawn status | Current Location | Full call number |
|---|---|---|---|---|---|---|---|---|---|---|
| School | Cagayan State University - Carig Library | 2014-11-28 | Books | Applied Sciences | 003655 | General Collection | Cagayan State University - Carig Library | 658.8 M3413 2003 |