Political marketing [electronic resource] : theoretical and strategic foundations / (Record no. 10300)
000 -LEADER | |
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fixed length control field | 00681nam a22002057a 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 9780765629166 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 9780765622914 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 324.73 |
100 ## - MAIN ENTRY--AUTHOR NAME | |
Personal name | Cwalina, Wojciech. |
245 ## - TITLE STATEMENT | |
Title | Political marketing [electronic resource] : theoretical and strategic foundations / |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | Armonk, N.Y. : |
Name of publisher | M.E. Sharpe, |
Year of publication | c2011. |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | 1 online resource (xi, 340 pages) : |
Other physical details | illustrations ; 24 cm. |
500 ## - GENERAL NOTE | |
General note | Includes bibliographical references and indexes. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Campaign management. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Political campaigns. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Marketing--Political aspects. |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Falkowski, Andrzej. |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Newman, Bruce I. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Electronic Books |
Permanent Location | Date acquired | Collection code | Koha item type | Lost status | Shelving location | Current Location | Withdrawn status | Full call number |
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Cagayan State University - Carig Library | 2017-02-28 | E-Books | Electronic Books | E-Resource Section | Cagayan State University - Carig Library | 324.73 |