CSU - Carig Campus Learning and Resource Center catalog

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Eastman, Susan Tyler

Broadcast/cable programming : strategies and practices / - 2nd edition. - Belmont, California : Wadsworth Publication, c1985. - xiv, 529 pages ; 25 cm. - (Wadsworth series in mass communication) .

Includes bibliography and index.

ISBN: 0534033539

Subjects--Topical Terms:
Television programs – Planning.
Radio programs – Planning.

Dewey Class. No.: 791.440973 / Ea138 1985

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