CSU - Carig Campus Learning and Resource Center catalog

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Dickson, Peter R.

Marketing management / - 2nd edition. - Forth Worth, Philadelphia : Dryden Press, Harcourt Brace College Publication, c1997. - xxxiv, 813 pages : colored illustrations ; 27 cm.

Includes bibliographical references and index.

ISBN: 0030177421

Subjects--Topical Terms:
Marketing – Management.

Dewey Class. No.: 658.8 / D5613 1997

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