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Hilary du Cros, Bob McKercher

Cultural Tourism - Second edition - 711 Third Avenue, New York, NY 10017 Routledge © 2002 and 2015 - xix, 290 illustration

includes bibliographic reference and index

Cultural Tourism remains the only book to bridge the gap between cultural tourism and
cultural and heritage management. The first edition illustrated how heritage and tourism

goals can be integrated in a management and marketing framework to produce sustain-
able cultural tourism. The current edition takes this idea further to base the discussion of

cultural tourism in the theory and practice of cultural and heritage management, under the
understanding that for tourism to thrive, a balanced approach to the resource base it uses

must be maintained. An ‘umbrella approach’ to cultural tourism represents a unique feature of the book, proposing solutions to achieve an optimal outcome for all sectors.

978-0-203-79060-1


heritage tourism

910

Cagayan State University University Library, Carig Campus
Tuguegarao City, Cagayan 3500 | www.csucarig.edu.ph

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