Kotler, Philip
Principles of marketing / - Ninth edition. - Upper Saddle River, New Jersey : Prentice- Hall, ⓒ2002. - xv, 785 pages : illustrations ; 29 cm.
Includes bibliographical references and index.
9814119962
Marketing.
658.8 / K8487 2002
Principles of marketing / - Ninth edition. - Upper Saddle River, New Jersey : Prentice- Hall, ⓒ2002. - xv, 785 pages : illustrations ; 29 cm.
Includes bibliographical references and index.
9814119962
Marketing.
658.8 / K8487 2002