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Contemporary issues in sport management : a critical introduction / - Los Angeles : SAGE, ©2016. - xxii, 514 pages : illustrations ; 24 cm.

Includes bibliographical references and index.

Glocal sport -- impact on corporations and institutions -- The commercialization of sport -- Technology and innovation -- Corruption in sport -- The global economics of sport -- Ethical behaviour and values in sport -- Politics and sport governance -- International sport law -- Media and communications -- Human resource management in sport -- Strategic management -- Animals in sport -- Sport policy -- Mega sport events -- Sport participation -- Leadership -- Gender -- Performance management -- Doping -- Gambling and the sports betting industry -- Funding for sport -- Match fixing in international sport -- Disability sport -- Ownership -- Social media challenges -- Managing social media in sport -- Brand management in sport -- Crisis management -- Sexuality: homohysteria and coming out in sport -- Fan loyalty in sport -- Trust and control in sport organizations -- Sponsorship in sport -- Athlete transgressions: implications for sports managers -- Corporate social responsibility of and through sport -- The employability 'race' in sport management

9781446282199


Sports administration.
Physical education and training -- Administration.

658 / C7615 2016

Cagayan State University University Library, Carig Campus
Tuguegarao City, Cagayan 3500 | www.csucarig.edu.ph

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